National Training Day - The Future is Now - 21 September 2019

The Future is Now!

Is our Profession as Assistants at stake? This is the most asked question I receive when I give workshops to Assistants around the globe.

Artificial intelligence, constant changes in technology are happening now but it has never been a more ‘exciting’ time for the Assistants Profession.

We need to be prepared and revisit our skills and what training we could use or find to help us prepare for our future.

Emotional Intelligence is our biggest strength as Assistants and it is what will make our Profession thrive and make us a key strategic partner to our leaders, organizations and companies that we work for.

The Future of the Assistant is now, we need to be ahead of the game and think outside of the box. I will share some of my personal journey that will hopefully inspire and convince you that you are responsible for your own growth and development before we can convince other of our skills and capabilities.

How our leaders and colleagues and the business world perceives our Role as Assistants starts with US! We need to change that perception and therefore change the Future of our careers and possibilities!

Click HERE to download the full brochure

  • Registration National Training Day

    Register HERE for the event until 15 September. Full fee €120 until last registration day - 15 September 2019. Make sure to send the payment on time to secure your participation. Payments should be done by bank transfer on:

    Account number BE79 6528 2508 6833 BIC: HBKABE22 Reference Name + National Training Day

  • Registration hotel

    Please click HERE to book your hotel

  • Venue

    Kasteel Vaalsbroek in Vaals, in the Netherlands, is wonderfully located on an estate in the gentle hills of the beautiful Limburg landscape, near the point where the Netherlands, Germany and Belgium meet and near Maastricht and Aachen. The hotel also has a beautiful spa and garden where you can relax after the training. For more details have a look at their business partner page on our website as well as their official website:

  • Transport

    From Antwerp/Brussels Midi/Liège to Aachen there are Thalys trains running every two hours. Please tick the box if you are intending to take the train. We will try to negociate best prices with Thalys who is an IMA gold global partner. Aachen is 8 km away from the hotel. If you are planning to come by car and wish to offer carpooling, please indicate in the registration form accordingly.

    For car pooling cordination, please contact Greet Puttaert

The Future is Now!

Laura Belgrado

Laura Belgrado holds a Bachelor degree in Office and Business administration and a Bachelor English. She has over 30 years of experience working in an international corporate environment; almost 10 years as EA to the Global Managing Director of Microsoft Global Strategic Accounts. She continued her career as EA working for the President and 2 VP’s of Mars MultiSales and recently was promoted to Project Coordinator and EA to the President KIND International for MARS. INC.

She has travelled around the globe coaching Executive & Personal Assistants. She is a licensed Executive Coach (AoEC and ICF Certified) and is one of Europe’s most sought-after speaker at Global Conferences in various prominent EA associations in UK & other parts of Europe and the UAE Region. She has long and vast experience working with top global CEOs as their trusted EA and advisor.

In the past 9 years, Laura has been designing and delivering training and coaching programmes for Executive Assistants, Personal and Administrative Assistants. She authored an innovative new training program for Executives and Managers to connect their EAs and PAs to their own success and develop a collaborative, successful and powerful working partnership with their managers. Her workshops have been designed with flexible modules on different topics and Laura’s strength is to create each time tailor made trainings depending on the needs of the audience.

She also has over 15 years past experience in event and project management working for one of Belgium’s leading Tour operators in Florida and then for a DMC located in Brussels organizing incentives, large scale events and conferences. Laura gained extensive experience in business management, budget management and operations in a complex international business matrix. Laura is a true linguist, fluent with excellent writing and communication skills in 5 languages (Dutch, French, English, German and Spanish).

The technical expertise that she has gained working at Microsoft over the years has enabled her to grow not only on a business and communications level but also on a personal level. And she has been sharing these technical skills to EAs in her workshops.

Laura’s innovative way of working and thinking out of the box will assistants not only grow within their role and find their personal strengths while making them aware of how important the role of assistant is. A well trained and motivated assistant will bring a high ROI to any company. It is key for any assistant to gain new ideas and rethink their WOW (ways of working) in order to continue supporting and assisting today's great leaders and managers.

The Future is Now!